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The Carpeting Connundrum

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  • The Carpeting Connundrum
  • Oooooh…just rained smell!
  • Oooooh…clean soap smell!
  • Oooooh…chocolate chip cookies smell!
  • Oooooh…new carpet smell???

Nope. One thing you will NEVER smell in a Studio Barre location is the chemical-laden odor of new carpeting, because we simply don’t believe that it contributes to a healthy and productive studio atmosphere. I had someone ask me recently why we insist on wood floors in all of our studios, and it’s not a decision we made flippantly, so I thought it best if we explain.

REASON #1: Dance studios don’t have carpeted floors. That’s right – you’ll never ever ever find a quality dance studio that has carpeted floors. And since the foundation of this workout is based on ballet positions and moves performed at the barre on hard, not carpeted, floors, we insist on maintaining that consistency. Although we don’t (currently) pirouette across the floor, we do MOVE a good amount, and carpeting absolutely inhibits that movement.

REASON #2: Carpeting doesn’t wear well. Oh sure, in your house it might wear okay in low-traffic areas, but any studio with a decent number of classes has people coming in and out all day long. Over time, that carpet starts to look pretty awful. Yuck! Nobody wants to work out on old worn carpet that people have sweat on, spilled drinks on, tracked dirt on, etc.! We’re trying to create studios that maintain easily, allowing for regular cleaning that makes you feel good about being there!

REASON #3: Speaking of germs…Wood floors can easily be washed and cleaned every day, multiple times a day, so that you don’t feel like you’re swimming in a pool of germs. Carpet can be vacuumed, but cleaning it thoroughly is a completely different matter! Remember, this is about the number of people coming into contact with the very carpet you’re currently sitting on.

REASON #4: Feet are kinda gross and socks stick to carpeting. We have our tuckers wear socks when they work out. It’s a VERY simple rule that works VERY well to keep our studio feeling clean, tidy, and safe. But wearing socks on carpet isn’t the best. The constant friction generates heat, and doesn’t feel too good to tuckers. As a result, we’ve see people working out on carpeting REMOVE their socks. Blech! Tell me the next time you want to place your hands or face near the barre or on the ground where some strangers bare feet have been!

REASON #5: We like clean air. As if we didn’t already have enough reasons to not use carpeting in our studios, the actual possibility that new carpeting can be a health hazard comes along. Truth be told, most carpets are synthetic, and contribute a huge amount of chemicals to your studio air. New carpets can leak for years, and to us that just isn’t acceptable from a wellness standpoint. I mean, we’re supposed to be making people healthier, right?!

So all of that, in short, is why we love using clean, durable, safe, maintainable, beautiful wood floors in all of our studios. In the end, it’s nothing but the best for our Studio Barre Family!

Together, we are STRENGTH DEFINED!

Happy Tucking!

Shannon

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Industry and market overview

The fitness industry boasted $21.8 billion in total revenue in 2012 (IHRSA). This is a sector that has shown significant growth year over year, and one which financial analysts predict will continue to do so. Barre-based businesses have increased in number within the past 5 years, and consumers are demanding fitness professionals who are knowledgeable and create results, with a clear preference for smaller boutique studio settings that deliver personalized attention. There will never be a shortage of people wanting to look better, feel stronger, and live healthier, happier lives in more beautiful bodies.

Why Studio Barre ?

We are the teachers, we are survivors, we are the women to admire,
We are mothers, daughters, sisters and friends.
We are movers and shakers, the confidence makers.
We are your fearless tribe, where have you been?
There are few scenarios that can boast such independence as a franchise opportunity does for the owner, while ensuring that the business provides proven products, methods and experiences that have already been designed, tested and proven. Studio design, staffing, class format, training, music, choreography, studio atmosphere, business management – these are just a few of your responsibilities as an owner.
The beauty of becoming a member of the Studio Barre family is that you’re not expected to create this all on your own. You have a framework, you have training, you have guidance, you have support, and you have a voice within Studio Barre.

Company mission and vision

As a Studio Barre franchisee, you are in a position of owning your own business, but not being left on your own. Entrepreneurial mindset, girl boss hustle. The best part is that we support you and your growth. Your epic success is important to us. You are part of a growing family that wants to pass along its vision, and securing your spot on the ground floor is critical. Studio Barre’s unparalleled success has been built on an absolute dedication to customer service, and a staff that understands and supports the need for experience, training, and a commitment to providing each and every partnership with the full barre experience.